I’m was introduced to two helpful blogs this week, both aimed at using new social media in your business. Okay, so they’re not directly about podcasting, but podcasting is a piece of the whole Web 2.0 sh’bang.

The Groundswell blog, written by Charlene Li and Josh Bernoff, offers up pieces of their new book of the same name. A good blog for insight into where social media is going (and how you can profit from it). Some of the posts are book promotion stuff, but there’s some great advice as well.

ConversationsMatter calls itself “A Collaborative Social Media Blog.” Its a brand new blog, written by a hanful of in-house marketers looking at harnessing social media, whether internally or externally. It’s real “in the trenches” blogging — definitely worth checking out.